01/15/2020 02:27 PM
No matter how large or small, every company tries to find a way to stand out from the competition. Most entrepreneurs focus only on building the identity of their brand through newspaper ads, TV commercials or social media. In the digital age, it can seem like we’re overwhelmed with ads everywhere we look. That’s why using the t-shirt is such an effective tool! It’s simple, long-lasting, a great talking point and Your clothing is usually the first thing that people notice about you. It is precisely for this reason that very few forms of advertising are as effective as custom t-shirts.
Everyone wears t-shirts! A Custom screen printed one can be one of the most efficient ways of marketing your small business to your large organization. When a person is wearing a t-shirt with your company's design or slogan on it, they essentially become a walking billboard for your business.
If done correctly, that person will want to wear your shirt for years to come. If you pick the right screen printing company to handle the printing process, your design will be rockin’ around town for the foreseeable future! Not only is this great long-term advertising but is helps to boost brand loyalty. The person rockin’ that tee is likely to be a loyal brand advocate that will point friends to your business!
When a person is wearing a t-shirt with your company's design or slogan on it, they essentially become a walking billboard for your business.
Another easy method of utilizing t-shirts for brand building is through customized employee uniforms. It makes employees look more professional and creates an enhanced perceived value of your company.
Winning the confidence of your customers is of vital importance when it comes to selling a product or service in today's crowded marketplace. It goes without saying that, if done correctly, apparel printing is going to take you a long way towards increasing your return on investment (ROI) years to come.
Most other popular forms of advertising like direct mail, newspaper ads, or TV commercials are very expensive and come with a much shorter life expectancy. Unless you are willing to spend a lot of money to run them consistently and on every platform (we’re trying to make money, here right?), broadcast ads have the potential to actually limit your audience.
A printed t-shirt on the other hand has the ability to go as far as the individual that is wearing it and lasts much longer than mail or an ad slot.
Most other popular forms of advertising like direct mail, newspaper ads, or TV commercials are very expensive and come with a much shorter life expectancy.
Apart from being a great tool for promoting your business, t-shirt contests or thank you gifts for your customers are an easy and cost-effective way of building buzz and brand loyalty.
You can even use your own custom printed t-shirts to help your team drive sales in-store and promote various offers! Instead of a poster that customers might walk by without noticing, put the offer on your employee’s shirt. This will also give your staff more inspiration to engage with potential customers.
One of the best parts of this medium of advertising is the immense choice in customization. You can select the color, style and even craft the design yourself and send right it to your screen-printer.
So, if you are looking for a marketing opportunity that is easy, affordable and long-lasting, then add custom t-shirts and other wearable apparel into the mix. Rarely will anyone turn down a free hat or shirt! It’s honestly a win-win.
At Superior Merch, we help small businesses & other organizations stand out using screen printing and embroidery. Have an idea? Start a conversation by clicking here!
Timmy's 10 Second Takeaway
Why You Should Try Custom T-Shirts Before Other Advertising Methods:
When a person is wearing a t-shirt with your company's design or slogan on it, they essentially become a walking billboard for your business.
Does your organization need help standing out? Click here to see what we can do for you